Plan Your Project with Your Software
AMP or Accelerated Mobile Pages is an open-source technology for accelerated mobile pages. The key
principle is that by optimizing the HTML code, JS and special libraries it allows to achieve a significant
increase in loading speed, even if heavy graphic or video content is used. Through the use of global CDN
cache and asynchronous script loading achieves almost instantaneous content loading, which is
extremely positive for the user experience and welcomed by the search engine. For the end user, it looks like this:
The icon indicates that this page is accessible directly from the CDN cache. A click on the link almost
instantly opens the AMP version of the page
PageSpeed Insights scores are expectedly high:
principle is that by optimizing the HTML code, JS and special libraries it allows to achieve a significant
increase in loading speed, even if heavy graphic or video content is used. Through the use of global CDN
cache and asynchronous script loading achieves almost instantaneous content loading, which is
extremely positive for the user experience and welcomed by the search engine. For the end user, it looks like this:
The icon indicates that this page is accessible directly from the CDN cache. A click on the link almost
instantly opens the AMP version of the page
PageSpeed Insights scores are expectedly high:
The icon indicates that this page is accessible directly from the CDN cache. A click on the link almost
instantly opens the AMP version of the page
PageSpeed Insights scores are expectedly high:
instantly opens the AMP version of the page
PageSpeed Insights scores are expectedly high:
PageSpeed Insights scores are expectedly high:
AMP for:
You have to understand that AMP is just a tool for prioritizing content. All other things being equal in
terms of quality of content, AMP pages will show up in search results with higher priority.
AMP technology significantly increases the speed of page loading. And this is the most important thing.
Loading for 0.5 seconds ensures that the visitor to your site to read the content, and not choose another
page. Of course, if your page has quality content.
Improves your position in mobile search results. The technology itself has an indirect effect, but all other
things being equal, you'll be ahead of the competition in your niche.
Reduces the load on your server. If your site generates thousands of hits, using AMP will significantly
reduce the load on your iron. Herein lies the downside of the technology, though.
AMP vs:
High requirements for the quality of the content. You can not convert to AMP format ordinary product
pages of your eCommerce project and get a strategic advantage Increased loading speed is achieved by caching in Google's CDN. So, the user does not get to your site after switching from search engine results, but browses through your content and stays on the Google domain.
More complicated is the analytics of visits. You need to properly wrap Google Analytic in special code to
properly collect and analyze the information
Significant labor costs to bring the code of the pages into compliance with official requirements.
We implemented a connector to the TILDA content preparation system to convert all the content on the
fly.
In our case, the content is prepared in TILDA service and then sent to our connector integrating it with
the site based on Laravel and other CMS. After that a separate handler is triggered which automatically converts all the new publications in the blog to the required view. We will analyze its effectiveness in the nearest future and send it to our subscribers.
So it makes sense to subscribe to our cases ;)
